Cricket Craze: Disney Star's Record-Breaking IPL Kickoff!
Tata IPL Day 1 Sets New Records: Disney Star Confirms Highest Watch-Time and Peak TV Viewership
47.5 Crore viewers watched the first 34 matches of Tata IPL 2024 on Disney Star Network
- TV Reach of the live broadcast for the first 34 Matches clocked 5% growth vs the previous highest (2019)
- TVR grows by 19% compared to the last edition
- MI vs CSK witnessed 6.3 Crore concurrent viewers tuning in during Dhoni’s batting making it the highest for this season
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